Not to be outdone by the free grilled chicken giveaway at KFC, El Pollo Loco decided they were going to give away some free chicken of their own on April 28th. Rather than simply giving away a free drumstick, El Pollo Loco jumped to the next level by giving away a drummie, a thigh, two tortillas and, of course, salsa from the salsa bar was included. There was a catch, however, that you had to say “I wanna taste the fire” when you ordered. Being my shameless self, I had no trouble proclaiming my desire for fire when I reached the front of the long line.
Within a few minutes, I had received my food. They were working like an assembly line in the back of that restaurant, giving them the edge on KFC for timeliness.